This is the genealogy of Jesus the Messiah the son of David, the son of Abraham…

This is how the birth of Jesus the Messiah came about : His mother Mary was pledged to be married to Joseph, but before they came together, she was found to be pregnant through the Holy Spirit….

To start his Gospel, Matthew shares with us Jesus’s beginnings on Earth with His genealogy and His birth story.  These stories have become a critical part of our celebration each Christmas.  These beginning narratives are critical to us because they help us understand who Jesus was and how he was tied to the Old Testament.

These also present an important business lesson, “Celebrate Your Start” Not enough businesses focus on their founding stories.  Founding stories are important because they serve to share with your employees, customers, partners and the community information about what your company represents and how it is related to other companies.